Jon Pepper

President & Co-Founder

A Career Shaping Business Identities

Jon Pepper has been a leader in shaping company identities throughout his career, affecting the way people look at enterprises from the inside and the outside. As the President of Indelable, he helps companies define their stories, drive change, activate brands and meet / solve a variety of strategic communications challenges.

From The Inside: Driving Ford & Hess

Jon created and managed the Corporate Communications function at New York City-based Hess Corp., leading a global team with offices in New York, London, Kuala Lumpur and Houston. He previously helped shape the corporate brand and reputation of Ford Motor Company, where he was Director of Global Corporate Communications, with responsibility for corporate news, internal communications, financial news, environment & sustainability, and C-suite issues.

Jon was a pioneer in communications around the commercialization of nanotechnology. As founder and CEO of Ann Arbor-based Small Times Media in 2000, he spotlighted emergence of technologies that have come to transform medicine, manufacturing and materials development through Small Times magazine and website.

From The Outside: Making News

Outside of the C-suite, Jon was an influential business columnist, Associate Business Editor and national writer at The Detroit News, where he won numerous awards for column writing, feature writing and investigative reporting.  He was a frequent commentator on business and political issues on TV and radio, and hosted his own morning program on WXYT-AM.  He was also a reporter for the Detroit Free Press as well as an advertising and promotional copy writer.


Jon has been active as a community leader, serving as Chairman of the Board of Governors for the 3,000-member Fairlane Club and eight years as an advisor to the University of Michigan-Dearborn.  He is a member of numerous professional organizations, including the Arthur W. Page Society and The Wisemen.  Jon graduated with honor from Michigan State University.  He resides with his wife, Diane, in New York City.